Yesterday a group of us spent the day at Ruislip thinking about the marketing of the Ruislip site and the football club and how the two entities interact.
It is not often you get the chance to take a step back and spend some quality time thinking about some of the big issues such as who are we, who are we targeting and crucially what are we selling. Often much of the benefit of the day comes from the discussion as much as the actions agreed at the end.
Those present included Ray Kemp, Peter and Pauline Worby, Clare Fuller, Sue who is bringing her dance school to Ruislip, Tracey and Dennis Byatt. Amongst the things we agreed was the desire to run an open day for local residents at the site, probably in early September. We are hoping that Leo Morris and the Management Committee will take responsibility for this day.
Of course for supporters of WFC, Grosvenor Vale (or ‘The Vale’ as many are calling it) has one primary purpose, but the social club is a £250k+ business of which the football part is one small contributor and we must not forget the many other important challenges that the social club has to turn its performance around and become profitable. That means usage of the function hall, it means appealing to clubs and societies and, where possible, it means regular usage and support by Wealdstone people as often as possible.
And with the plans in place to not only continue to improve the football stadium, but the social club as well it will continue to turn into a place we can all be proud of.